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Privacy Policy

Handling of Personal Information by Toraya Group

1. Basic Policy

Toraya Group (refers to TORAYA Confectionery Co. Ltd., Kogen Co. Ltd., and Maison KEI Co. Ltd.; hereinafter, “the Group”) recognizes the importance of personal information, and regards the protection of personal information as its social responsibility. The Group complies with laws and ordinances and with our internal rules regarding the protection of personal information, and will appropriately acquire, use, and manage personal information handled by the Group.

Policies set forth within this Handling of Personal Information by Toraya Group are based on all applicable domestic laws and ordinances.

2. Scope of Application

This Privacy Policy describes the policy to which the Group will adhere when handling the personal information or similar information pertaining to customers, business partners, job applicants, and employees (including their families, related parties, and retirees) as part of the various services we provide.

3. Acquisition of Personal Information

When acquiring personal information, the Group will specify and notify or publicly announce the purpose of its use, and will handle the personal information in accordance with said purpose.

4. Personal Information Acquired and Purpose of its Use

＜Personal information acquired by the Group＞

(1) Information on the ordering parties and delivery addresses for mail-order and in-store sales

(Names, addresses, telephone numbers, email addresses, dates of birth, IP addresses, Cookie acquisition information, etc.)

  • Delivery and payment of ordered products
  • Response to inquiries
  • Information on products and services
  • Provision of email distribution services
  • Development of better products and services, and related studies and research
  • Marketing and service improvements using data analytics
  • Distribution of behavioral targeting advertisements using advertising distribution companies
  • Provision of email magazine distribution services

(2) Information on website visitors

(IP addresses, Cookie acquisition information, etc.)

  • Support for website visitors in navigating the website and using basic functions such as shopping
  • Collection of information on website usage by website visitors
  • Allowing the website to remember choices made by website visitors, and providing more personalized features

(3) Information regarding inquiries made to the Group

(Names, addresses, telephone numbers, email addresses, dates of birth, IP addresses, Cookie acquisition information, etc.)

  • Response to inquiries
  • Information on products and services, etc.
  • Marketing and service improvements using data analytics

(4) Information on parties who have applied for events, etc. planned and managed by the Group

  • Management and operation of plans and events, etc.
  • Provision of information to applicants
  • Response to inquiries

(5) Information regarding group reservations at facilities managed and operated by the Group

  • Provision of information to applicants and response to inquiries

(6) Information on parties contacting the Customer Relations Department

  • Response to inquiries
  • Introduction of products and services, etc.

(7) Information on the subjects of photographs and videos taken within the Group’s stores and facilities

  • Creation of catalogs, DM, and pamphlets that the Group deems appropriate

(8) Information on the subjects of recordings made by security cameras installed in the Group’s facilities

  • Safety measures, crime prevention measures
  • Confirmation of the transfer of money and products

(9) Call recording data

(Names, addresses, telephone numbers, email addresses, dates of birth, etc.)

  • Delivery and payment of ordered products
  • Confirmation of inquiries and complaints
  • Improvement of customer service quality
  • Crime prevention measures
  • Collection and communication of information required for business purposes

(10) Information on business partners (including producers)

(Names, addresses, telephone numbers, email addresses, etc.)

  • Business-related correspondence and response, and other sales activities
  • Management of contractual relationships
  • Information on products and services, etc.

(11) Information on job applicants (including part-time workers)

  • Job selection and provision of information to applicants
  • Response to inquiries

(12) Information on employees (including part-time and temporary employees)

  • Human resources and labor affairs, wages, health, and business management
  • Welfare services, security management, and product tasting review results, etc.

(13) Information on employees’ families or related parties

  • Labor management, guidance on various consultations, etc.

(14) Information on retirees

  • Compliance with labor-related laws
  • Execution of labor contracts
  • Emergency contacts, etc.

＜Personal information entrusted by Group companies＞

(1) Information on job applicants

  • Job selection and provision of information to applicants
  • Response to inquiries

(2) Information on employees

  • Human resources and labor affairs, wages, health, and business management
  • Welfare services and security management, etc.

(3) Information on employees’ families or related parties

  • Labor management, guidance on various consultations, etc.

(4) Information on retirees

  • Compliance with labor-related laws
  • Execution of labor contracts
  • Emergency contacts, etc.

5. Management of Personal Information

The Group will carefully manage the information provided to us by means of the following.

(1) Ensure the accuracy of information

We will endeavor to ensure that the information provided to us remains accurate and up to date.

(2) Safety management measures

With regard to the organizational management of personal information, the Group strictly regulates how such information is handled in accordance with our internal rules concerning the protection of personal information, and we handle said information in accordance with these rules.

(3) Supervision of employees

The Group ensures that its employees strictly adhere to our internal rules concerning the protection of personal information.

(4) Supervision of contractors

When outsourcing the handling of personal information, we will entrust said information only to contractors who meet the requirements based on our internal rules regarding the protection of personal information, and will management them appropriately.

(5) Retention period and disposal

A retention period will be established for the information provided to us, and said information will be disposed of upon the expiration of the retention period. Furthermore, if said information is no longer required, it shall be promptly disposed of even if this occurs within the retention period.

6. Joint Use of Personal Data

The Group will jointly use personal data that we hold within the following scope.

(1) Items of personal data to be jointly used

The personal information listed in 4. above

(2) Scope of parties jointly using the information

The Group

(3) Purpose of use by joint users

Same as 4. above

(4) Name and address of the person responsible for managing personal data, and the name of the representative

TORAYA Confectionery Co. Ltd. (For other details, please refer to the Company Overview.)

7. Provision of Personal Information to Third Parties

(1) Basic principles

The Group will not provide the information provided to us to third parties without the prior consent of the individual, except where there are legitimate grounds, such as laws and ordinances, or in the case of (2) below. The Group may outsource the handling of personal information to other companies within the scope necessary to achieve the purpose of use.

(2) Provision of personal information to various service companies

The Group may provide a customer’s personal data to e-commerce platform service providers, payment processing platform service companies, e-mail magazine distribution service companies, advertising distributors, and other third parties (including third parties located overseas) to the extent necessary in order to provide various services.

(3) Provision of personal information to third parties overseas, and contractors

In the event that personal data is provided to a third party located overseas for the commissioning of service provided by the Group, information on said third party (business operator), said service, and said country, etc. is currently as follows. In order to select appropriate business operators and entrust services to them, we may entrust (provide) the processing of personal data to non-Japanese contractors other than those listed below, although we are currently not able to specify the contractors and their countries of location at this time. In this event, we may start entrusting the processing to a new contractor without obtaining the consent of the person concerned.

① Shopify Commerce Singapore Pte. Ltd.／Shopify Inc.

② Stripe, Inc.

③ Twilio Inc.

④ dotdigital SG Pte. Ltd.

⑤ Zendesk, Inc.

8. About Cookies

The Group’s website (hereinafter, “the Website”) uses cookies to provide optimal website display and to statistically analyze browsing conditions in order to improve the convenience of customers when using the Website.

(1) What are cookies?

A cookie is a small text file that is stored on your computer (or on a device that can connect to the Internet, such as a smartphone or tablet) when you access the Website. By using cookies, we can obtain information such as the number of times you visit the Website using your computer, and the pages visited. The Website also uses technologies similar to cookies, such as information collecting using pixels, tags, and JavaScript. In this Policy, these similar technologies are collectively referred to as “cookies.”
You can disable the cookie function by changing your browser settings. Please note that if you disable cookies, some of the functions of the Website may be inaccessible, some pages may not be displayed correctly, and some services provided by the Group may not be available.

(2) Purposes of using cookies

The Group uses cookies for the following purposes.

① To help improve the operation, configuration, and content of the Website

The Website uses cookies to keep track of your browsing history, length of stay, and the domain name from which you accessed the Website. This information collected through cookies is used to improve the content of the Website.
Please note that use of cookies does not identify you.

② To collect and analyze information without identifying individuals, and to help improve customer convenience

The Website may collect and analyze information without identifying individuals, and use this to improve customer convenience.
We mainly use the following analysis tools to collect and analyze cookies. For information on how the operators handle cookies and logs, please refer to the operator’s privacy policy.

Google Analytics (tool provider: Google Inc.)
Microsoft Clarity (tool provider: Microsoft)

③ To deliver behavioral targeting advertisements on the Website and through affiliated advertising service providers

9. Disclosure, Correction, Suspension of Use, etc. of Personal Information

When customers wish to inquire about, correct, add to, or delete the personal information registered by them or have any complaints about the Group, we request that they contact the point of contact stated in “Point of Contact for Inquiries concerning the Handling of Personal Information” described in 10. below. We will promptly take necessary actions to the extent reasonable. In this regard, please note that we may obtain the personal information of the persons who contact us and, if we do so, we will use such information for the purpose of identifying such persons and taking necessary actions. When making an inquiry, correction, addition, or deletion of personal information, customers will be asked to submit identification documents to prevent the information from being leaked to a third party.

10. Point of Contact for Inquiries concerning the Handling of Personal Information

Customer Relations Department
TORAYA Confectionery Co. Ltd.
4-9-22 Akasaka, Minato-ku, Tokyo, 〒107-8401
Toll-free number: 0120-45-2002
Hours: 10:00-17:00
Closed: New Year’s Day

  • We record calls from customers to ensure the details of the call are understood accurately.
  • Please notify us of your phone number so that we may respond to your inquiry. If your phone is set to “Number withheld,” please add the prefix “186” to the number before calling.

Updated: September 27, 2024